In many areas, there is still one dominant Internet Service Provider (ISP), leaving subscribers with limited choice. Therefore, we wanted to know if you would like to be able to compare different broadband deals from a range of providers, and the results show that 100% of participants would like to have that freedom of choice when they are looking for a new internet connection.
This is not surprising, but it underscores an important fact. Like in a grocery store or when shopping on Amazon, people want the freedom to choose between products and prices when looking for a new internet connection. In Broadband – this translates to a so-called Open Access Network, a business model that allows multiple service providers to operate and compete on the same network, giving subscribers a wide range of choices. Read Noanet’s article describing Open Access Networks.
Different Service Providers on a network mean increased competition, which creates better prices for the subscribers and ensures a high level of service quality. It also means that more subscribers will find and sign up for an Internet Connection that fits their needs (an increased take-rate).
Combined with an online marketplace such as ours, you provide your customers with 24/7 self-service so they can choose what they want when they want.
COS Business Engine is tailor-made for Open Access Networks and offers a customizable integrated online marketplace. It also offers zero-touch service provisioning, ensuring that once a subscriber has chosen a service, it is automatically activated and available at their address within minutes, making the process seamless and convenient.
We’ve been doing Open Access since the get-go and are always open to sharing our knowledge. Contact us if you want to learn more.
