COS is curious! Great user experience is crucial; therefore, we’d like to know what’s important to you as an internet user‍.

This time, we wanted to know how you prefer to buy or switch your internet service.

93% of respondents favor purchasing their internet services online rather than via phone. This is no surprise to us, as we see similar numbers for the usage of our online marketplace. However, we believe it’s not a matter of choosing one over the other.

Consider these key factors:

Providing an online buying experience meets the demands of most customers.
By reducing the need for phone staff, significant cost savings can be achieved.
And with fewer calls to handle, your staff can dedicate more time to delivering great service to those who prefer talking to someone over the phone – after all, 7% of your customers do.