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COS IS CURIOUS – Do you think a fiber broadband connection increases the value of your home?

Great user experience is crucial; therefore, we’d like to know what’s important to you as an internet user‍.

 

When we want to increase the value of a home, we often consider making common upgrades. These upgrades may include adding a bathroom or fireplace. However, fiber internet is often overlooked, yet it is a significant property enhancement in today’s digital age. 

Real estate agents are emphasizing fiber optic internet as a significant selling feature! Homes with fiber optics are more attractive to tech-savvy buyers and professionals who need fast internet for work. In competitive real estate markets, having fiber optic internet can help your property attract more attention. This can lead to faster sales and better offers.

According to a Fiber Broadband Association (FBA) study, adding fiber internet to a residential property can increase its value by up to 3.1%. This increase equates to an additional $6,000 on a $200,000 home – aligning with the value boost offered by more conventional property improvements.   

However, the FBA’s study doesn’t end there. The study found that having faster internet speeds, like 1 Gbps broadband, can increase property values by 7%. Homes in areas with slower speeds, like 25 Mbps or lower, had lower sale prices.

Read the whole article about  (at least) 8 more reasons why fiber broadband is a game changer

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COS IS CURIOUS – Would you like to be able to compare different broadband deals from a range of providers?

Great user experience is crucial; therefore, we’d like to know what’s important to you as an internet user‍.

In many areas, there is still one dominant Internet Service Provider (ISP), leaving subscribers with limited choice. Therefore, we wanted to know if you would like to be able to compare different broadband deals from a range of providers, and the results show that 100% of participants would like to have that freedom of choice when they are looking for a new internet connection.

This is not surprising, but it underscores an important fact. Like in a grocery store or when shopping on Amazon, people want the freedom to choose between products and prices when looking for a new internet connection. In Broadband – this translates to a so-called Open Access Network, a business model that allows multiple service providers to operate and compete on the same network, giving subscribers a wide range of choices. Read Noanet’s article describing Open Access Networks.

Different Service Providers on a network mean increased competition, which creates better prices for the subscribers and ensures a high level of service quality. It also means that more subscribers will find and sign up for an Internet Connection that fits their needs (an increased take-rate).

Combined with an online marketplace such as ours, you provide your customers with 24/7 self-service so they can choose what they want when they want.

COS Business Engine is tailor-made for Open Access Networks and offers a customizable integrated online marketplace. It also offers zero-touch service provisioning, ensuring that once a subscriber has chosen a service, it is automatically activated and available at their address within minutes, making the process seamless and convenient.

We’ve been doing Open Access since the get-go and are always open to sharing our knowledge. Contact us if you want to learn more.

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COS IS CURIOUS – Is a reliable internet connection one of the top three things on your checklist when you’re looking for a new place to live?

Great user experience is crucial; therefore, we’d like to know what’s important to you as an internet user‍.

This time, we wanted to know if a reliable internet connection is one of your top priorities when considering moving.

When considering a move, 100% of participants view a dependable internet connection as one of their top three must-haves. 

Tim from Cherry Capital mentioned, “Reliability, affordability, speed, and ease of use are the key elements we focus on when connecting a customer.” 

What does this mean for you? 

  • Use this information in your marketing efforts! Emphasize that a top-notch Internet connection is among the primary factors that prospective homeowners consider and that they should sign up for your service.
  • When expanding your network, emphasize that getting connected to your network now is more cost-effective than waiting until later. 
  • As a local government, investing in infrastructure is crucial to make your area appealing to both current and future residents and taxpayers. Take a proactive approach and build an excellent network and environment for your residents now 

This survey shows that we’re part of an important industry providing a service that everyone desires and requires!

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COS IS CURIOUS – How do you prefer to buy or switch your internet service?

COS is curious! Great user experience is crucial; therefore, we’d like to know what’s important to you as an internet user‍.

This time, we wanted to know how you prefer to buy or switch your internet service.

93% of respondents favor purchasing their internet services online rather than via phone. This is no surprise to us, as we see similar numbers for the usage of our online marketplace. However, we believe it’s not a matter of choosing one over the other.

Consider these key factors:

Providing an online buying experience meets the demands of most customers.
By reducing the need for phone staff, significant cost savings can be achieved.
And with fewer calls to handle, your staff can dedicate more time to delivering great service to those who prefer talking to someone over the phone – after all, 7% of your customers do.

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