How Cherry Capital Communications Connects Rural Michigan and Tribal Communities

About Cherry Capital Communications
In northern Michigan’s underserved rural areas, Cherry Capital Communications has made it their mission to bridge the digital divide. Founded in 2000 as an ISP, the company focuses on delivering broadband to rural and remote communities often overlooked by traditional providers. By embracing an open-access network model, that allowed smaller WISPs to transition to fiber, they enable them to use their infrastructure, expanding connectivity while fostering collaboration.

“Open Access was the way to go as a means of giving back to a community.”

Collaborating with Tribal Communities

Cherry Capital’s partnership with the Sault Tribe of Chippewa Indians exemplifies their commitment to inclusivity. The tribe received federal ReConnect funding to build 100 miles of fiber infrastructure in Michigan’s Upper Peninsula. Cherry Capital was chosen as a partner for their exceptional expertise and their strong alignment with the cultural values of the tribe. Tim emphasizes the importance of trust-building, noting that mutual understanding has been key to overcoming challenges and ensuring alignment with the tribe’s goals of enhancing housing, healthcare, and education through broadband.

“This isn’t just about infrastructure,” Maylone said. “It’s about building relationships and creating a model that works for everyone.”

Challenges and Solutions

The project faced hurdles, including a two-year delay due to previous management and gaining USDA trust in this unique public-private partnership. Tim credits Cherry Capital’s transparent approach and technical acumen for helping regain momentum.

Advice for Partnering with Tribal Communities

Tim advises treating tribal governments like any other professional partner while respecting their cultural values. Open communication and demonstrating alignment with their goals are vital for success.

Using COS Business Engine

Cherry Capital adopted COS Business Engine a year ago to streamline operations. After some database adjustments to align with the software’s structure, the platform has brought significant improvements in efficiency. Notable features include automated workflows, robust diagnostics tools, and integration capabilities that simplify customer management and network operations. Cherry Capital plans full deployment by early 2025.

Why Work with COS Systems?

Tim highlights COS’s adaptability, support for diverse technologies, and customer-focused approach. He also praises the platform’s and team’s ability to evolve with market needs and partner closely with operators for mutual success.

Looking Ahead

While their journey is ongoing, Cherry Capital’s work is a testament to the power of collaboration and innovation. Their advice to others? Treat tribal communities like any other partner—respect their values but focus on shared goals and sustainable solutions.

“It’s a 10-year journey, but we’re learning every day,” said Maylone.